Âåñòè ÏðèâîëæüåÍîâîñòè Íèæíåãî ÍîâãîðîäàÂåñòè

Íèæåãîðîäñêàÿ õîõëîìà è ãîðîäåöêàÿ ðîñïèñü âîøëè â ðåéòèíã òóðáðåíäîâ Ðîññèè

14:42
2.03.17
0
1729
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Íèæåãîðîäñêàÿ õîõëîìà è ãîðîäåöêàÿ ðîñïèñü âîøëè â ÒÎÏ-25 íàðîäíûõ õóäîæåñòâåííûõ ïðîìûñëîâ ÐÔ. Î õîõëîìå çíàþò 84% îïðîøåííûõ ðåñïîíäåíòîâ, î ãîðîäåöêîé ðîñïèñè — 51%.Îá ýòîì ñîîáùèëè ñîñòàâèòåëè åæåãîäíîãî Íàöèîíàëüíîãî òóðèñòè÷åñêîãî ðåéòèíãà. Ýêñïåðòû ïðîâåëè ìàñøòàáíîå èññëåäîâàíèå äëÿ òîãî, ÷òîáû âûÿâèòü íàèáîëåå èçâåñòíûå, óçíàâàåìûå è ïðèâëåêàòåëüíûå äëÿ òóðèñòîâ ðåãèîíàëüíûå áðåíäû.

"Åñòü íàðîäíûå ïðîìûñëû, êîòîðûå î÷åíü ÷åòêî àññîöèèðóþòñÿ ñ êîíêðåòíûì ðåãèîíîì: õîõëîìà — Íèæåãîðîäñêàÿ îáëàñòü, êðóæåâî — Âîëîãîäñêàÿ îáëàñòü, îðóæèå — Òóëüñêàÿ îáëàñòü, Äóëåâî, Æîñòîâî, Ôåäîñêèíî — Ïîäìîñêîâüå, Êóáà÷è — Äàãåñòàí, õðóñòàëü — Ãóñü-Õðóñòàëüíûé è òàê äàëåå.  — çàÿâèë îäèí èç ýêñïåðòîâ ðåéòèíãà, ÷ëåí-êîððåñïîíäåíò Ðîññèéñêîé àêàäåìèè õóäîæåñòâ Ãåííàäèé Äðîææèí. — Íåñîìíåííî, ðàçâèòèå âíóòðåííåãî è âúåçäíîãî òóðèçìà äîëæíî áûòü ñâÿçàíî è ñ ðàçâèòèåì ïðîìûñëîâ. Òóðèñòè÷åñêàÿ èíäóñòðèÿ ñïîñîáíà îæèâèòü ýêîíîìèêó ìåñò òðàäèöèîííîãî áûòîâàíèÿ íàðîäíûõ ïðîìûñëîâ, ñîçäàòü ðàáî÷èå ìåñòà, óëó÷øèòü êà÷åñòâî æèçíè íàñåëåíèÿ âî ìíîãèõ ãîðîäàõ è ñåëà."  

"ßðêèé ïðèìåð ðåàëèçàöèè òàêîãî ïîäõîäà — Ãîðîä Ìàñòåðîâ â Ãîðîäöå Íèæåãîðîäñêîé îáëàñòè. Ñëîæíåå âñòðîèòü ïîñåùåíèå òóðèñòàìè ðåàëüíûõ, äåéñòâóþùèõ ïðåäïðèÿòèé. Íî òàêèå ðåøåíèÿ òàêæå åñòü: íàïðèìåð, „Õîõëîìñêàÿ ðîñïèñü“ è ÷êàëîâñêèé „Ãèïþð“ â òîé æå Íèæåãîðîäñêîé îáëàñòè, Äóëåâñêèé ôàðôîð“ è „Îáúåäèíåíèå Ãæåëü“ â Ïîäìîñêîâüå. Ïðè ìíîãèõ ïðåäïðèÿòèÿõ åñòü ìóçåè è ìàãàçèíû, åñòü âîçìîæíîñòè ïðîâîäèòü ýêñêóðñèè è ìàñòåð-êëàññû», — ïîä÷åðêíóë ýêñïåðò.


×èòàòü äàëåå
Çà ïîñëåäíèå ãîäû â ðåãèîíå ïîñòðîåíî òðè ìóçåéíî-òóðèñòñêèõ êîìïëåêñà: "Ãîðîä ìàñòåðîâ" â Ãîðîäöå, "Çîëîòàÿ õîõëîìà" è Ìóçåé íàðîäíîãî áûòà — "Äîì Ñåìåíà-ëîæêàðÿ" â Ñåìåíîâå.  Íèæåãîðîäñêîé îáëàñòè â îòðàñëè ÍÕÏ äåéñòâóåò 25 ïðåäïðèÿòèé, 25 èíäèâèäóàëüíûõ ïðåäïðèíèìàòåëåé, 2 öåíòðà ðåìåñåë (Êóëåáàêñêèé ðàéîí è Íîâèíñêèé öåíòð ×êàëîâñêîãî ðàéîíà), Öåíòð ãîí÷àðíîãî èñêóññòâà Áîãîðîäñêîãî ðàéîíà.
Ïðåäûäóùàÿ Ñëåäóþùàÿ 
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